Day 1 - February 17, 2026
Brand Development Roundtables
More information coming soon…
Building A National, 24/7 Sports Betting Media Brand
Since regaining independent ownership in 2024, Vegas Sports Information Network (VSiN) has seen significant growth across its network, digital, and subscription platforms. This session traces the evolution of the first sports betting network - from its 2017 launch before nationwide legalization, through its acquisition by DraftKings, to its return to Musburger Media. Hear from the leaders that have shaped VSiN’s strategy and sustained its momentum as they discuss the lessons learned in building and expanding a national, 24/7 sports betting media brand.
Moderator
Jonathan Von Tobel
On Air Host, Senior NBA Analyst
Speaker
Bill Adee
Founder, Chief Executive Officer
Speaker
Steve Cohen
Executive VP, Talent & Programming
Speaker
Miles Gwyn
Chief Operating Officer
Speaker
Brian Musburger
Founder, President & Chief Business Officer
AI Workshop
How can you leverage AI practically in your work? Learn from members that are applying AI in different ways how these tools can enhance your workflows.
Emcee
Kamini Manivannan
Founder & CEO, Laces Sports
Speaker
Ronnie Evans
Founder, CEO Goodguy.ai
Speaker
Colby Keating
Chief Marketing Officer, FantasySpin
Speaker
Lindsay Rhodes
Director, Consumer Media & Engagement, SumerSports
Day 2 - February 18, 2026
Prediction Markets: What We've Learned So Far
Prediction markets are evolving rapidly - and showing no signs of slowing down. Exchanges are seeing their valuations soar, while fantasy and gaming operators are entering the space themselves. In our closing discussion, experts will highlight early consumer insights and make predictions for the year ahead.
Moderator
Alan Wilmot
Partner, Heitner Legal, P.L.L.C.
Speaker
Brian Huss
Speaker
Kellan Grenier
Director of Strategy, Underdog
Brand Messaging That Wins: Crafting A Voice That Resonates
Your brand is your offense, make sure it scores! Pros reveal how to craft sharp branding messages that cut through the noise and hit the bullseye with your target audience. Whether you’re launching or relaunching a company or scaling one, learn how to appeal to the right players - including the next generation of users and emerging fan bases.
Moderator
Scott Hoyt
Founder; CEO, Fantasy Sports Strategies
Speaker
Lauren Jump
Brand Manager, RotoWire
Speaker
Jeff Ratcliffe
Co-CEO, FTN
Speaker
Josh Feldman
VP of Marketing, Dabble
Standing Out In A Crowded Field: The Customer Acquisition Playbook
You have your messaging. Now, what’s the most effective way to reach your desired customer? From leveraging digital marketing channels that deliver the strongest ROI to creative strategies - including how to optimize and measure the success of campaigns - experts will share actionable insights to help you build a sustainable growth engine while remaining compliant.
Moderator
Faraz Siddiqi
Founder & Chief Operator, Upper Hand Fantasy
Speaker
Travis Geiger
Cofounder & CXO, WagerWire
Speaker
Ernie Ropas
CRO, Betting Hero
Winning Together: Activating Relationships with Affiliates, Sponsors, and Influencers
Success in any relationship requires effort and strategy. Seasoned dealmakers will share their proven approaches to striking win-win deals that align with company goals, find new audiences, and convert users to grow business. Don’t miss the chance to gain insider knowledge on fostering partnerships that fuel success for all stakeholders.
Moderator
Niki Metzgar-Schall
EVP Corporate Development, 10star
Speaker
Brian Josephs
Vice President, The Americas, Sportradar
Speaker
Grant Delgado
Sports Partnerships, Search & Gemini, Google
Speaker
Mike Quigley
Chief Marketing Officer, PrizePicks
Rebranding for the Modern Fan: Evolving Your Look, Voice & Reach
How brands stay relevant in a fast-changing space, from rebrands to refreshed tone and visuals, plus using podcasts, live streams, and multi-platform content to grow audience and reach.