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Fantasy Sports & Gaming Industry

The Fantasy Sports & Gaming Association prides itself on providing the industry and our members with the most accurate, up-to-date and impactful metrics to help guide business decisions. All of the in-depth statistics are free of charge to our members. Just one of the many member benefits that our association offers.

Industry At A Glance

(Note: the information on this page is drawn from several research studies, each with a slightly different cross-section of subjects. Some were U.S. and Canada (12+), some were U.S. only (18+), some were people who identified as serious fantasy players or sports bettors – so please allow for some minor discrepancies when cobbling numbers together across the categories)

Demographics (from our 2023 survey):

Fantasy players

  • 64% male, 35% female
  • 48% are between the ages of 18 -34
  • 84% have a college degree or higher
  • 65% make more than $50,000

Sports bettors

  • 60% male, 39% female
  • 38% are between the ages of 18-34
  • 79% have a college degree or higher
  • 63% make more than $50,000

Currently, 23% of Americans aged 18+ participate in sports betting. And 19% of Americans aged 18+ participate in fantasy sports.

The fantasy sports number has grown from 13% in 2014, while sports betting has grown from 19% in 2019.

81% of fantasy sports players bet on sports in 2022 compared to 78% in 2018. And 68% of sports bettors played fantasy sports in 2022 compared to 75% in 2018.

What do season-long fantasy sports players play?

%
of fantasy participants play fantasy football.
%
play fantasy basketball (NBA)
%
play fantasy baseball (MLB)
%
play fantasy hockey (NHL)
%
Soccer
%
NCAA Football
  • 9% NASCAR
  • 9% Golf
  • 8% eSports
  • 7% NCAA Basketball
  • 4% Bachelor
  • 4% CFL

What sports are the most popular to bet on?

  • 74% NFL
  • 39% NBA
  • 28% NCAA Football
  • 28% MLB
  • 26% NCAA Basketball
  • 17% NHL
  • 17% Horse Racing
  • 15% MMA
  • 14% Boxing
  • 11% Pro Soccer Leagues
  • 9% Golf
  • 9% Tennis
  • 7% XFL
  • 7% F1 Racing
  • 5% eSports
  • 5% International Soccer Tournaments
  • 3% CFL

 

In 2018, our research found that 79% of fantasy players said there’s at least a good possibility they’d bet on sports if and when a bill is passed to legalize it in their state.

These include:

  • 73% of fantasy players who pay for non-cash prizes (like a trophy or belt)
  • 84% of fantasy players have a draft party. The median spend for the league’s party is $653.
  • at these draft parties, 93% of leagues spend money on food ($180 league median spend), 91% buy alcohol ($189), 86% buy soda ($100), and 73% have spent on live entertainment ($160).
  • 68% of fantasy players spend money on a league punishment (like a tattoo, toilet bowl trophy, etc)

In 2022, there were 62.5 million people playing fantasy sports in the USA and Canada.

Year Estimated Number of Players
1988 500,000
1991-1994 1 – 3 Million
2003 15.2 Million
2004 13.5 Million
2005 12.6 Million
2006 18 Million
2007 19.4 Million
2008 29.9 Million
2009 28.4 Million
2010 32 Million
2011 35.9 Million
2014 41.5 Million
2015 56.8 Million
2016 57.4 Million
2017 59.3 Million
2022 62.5 Million


FIGURE 1. Number of fantasy sports players by year

Year Estimated Number of Players
2015 42 Million
2016 42.8 Million
2017 43.2 Million
2019 45.9 Million
2022 50.4 Million

 

FIGURE 2. US-only, 18+ year-old fantasy sports players